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In a world of cookie-cutter kitchen designs, I found myself disheartened by the impersonal approach prevalent in the industry. Back in the 70's and 80's, most kitchen designers were men who had little to no experience in the art of cooking. It struck me as odd that they were the ones defining how a kitchen should be designed.
Being taught the so-called "proper" way to design kitchens by following rigid rules set by the National Kitchen and Bath Association and schools I attended, I soon felt a growing disconnect. I couldn't help but feel that these standardized designs lacked the heart and soul that a kitchen truly deserved. It bothered me deeply that I was expected to impress customers with unique designs without truly understanding their specific needs and desires.
This realization led me to a pivotal moment of reflection. How could I possibly create a space so intimate and central to a family's life without really getting to know them? So, I started to change my approach. I began asking questions that mattered – about their lifestyle, their cooking habits, their family dynamics, and their dreams for their kitchen. It wasn't just about aesthetics anymore; it was about understanding the essence of each family's unique story.
In the mid-90s, I finally took the bold step to open my own kitchen remodeling company. But it wasn't enough to simply call myself a designer. I wanted to create a deeper connection with my clients. Knowing how disruptive a kitchen remodel can be, on the day the old kitchen was removed, I would prepare and deliver a home-cooked meal, complete with wine and dessert. It was my way of saying, "Let's break bread together and embark on this journey as friends."
Believe it or not, that small act of sharing a meal turned everything around for me. It was more than just about food; it was about breaking barriers and forming bonds. My clients didn't just get a new kitchen; they experienced a transformation that touched their lives. The word spread like wildfire, and soon, I found myself with a thriving business – all through word-of-mouth referrals. Each project became a heartfelt endeavor, an artistic expression of my clients' aspirations and desires.
Today, I can say with utmost pride that I've discovered the real secret to kitchen design – it's not just about making things look good; it's about connecting with people, truly understanding their dreams, and creating spaces that become the heart of their homes.
As kitchen sink manufacturers, I can now offer custom sinks to my customers that offer functionality and aesthetics that suit each family.
In the year 2000, I was privileged to be inducted into two distinguished guilds: the Guild of Accredited Cabinetry and Space Planners, as well as the Guild of Professional Kitchen and Bath Planners. Moreover, my knowledge and proficiency were sought for a significant publication. I served as a named consultant for the Ortho book published on January 1, 1994, authored by Kathleen M Kiely: "How to Plan Perfect Kitchens". In the July 16th 1993 issue of Forbes Magazine, there was article about our newest workstation sink, Evolution, putting our custom sink as one of the most functional and expensive sinks on the market at the time.
Between 1995 and 1999, I was privileged to serve as a keynote speaker for numerous companies in the kitchen industry. My role involved delivering lectures on advanced kitchen design techniques to seasoned industry professionals.
We take great pleasure in sharing our blessings with our employees and our community. Here are a just a few ways we lend our support and show our appreciation.
We have been splitting our net profit with all veterans since I started this business in 1999. I know our military personnel spend a great deal of time away from their families. I am grateful for their sacrifices in order to ensure our freedom.
Home and family are central in my life. I hope that by providing our veterans with a sink that is efficient to use and built for their needs that we can, in some small way, give back a little of what they have given us, quality time with family.
We have been splitting our net profit with all police and firefighters for well over a decade. We are deeply grateful for the privilege of living in a country that fosters freedom, cultivates diversity, and encourages opportunity. We understand that these privileges wouldn't be possible without the valiant efforts of our first responders. We acknowledge the daily risks that our police officers and firefighters undertake, and we extend our heartfelt gratitude for their commitment to our safety.
Giving back to our community has always been a high priority to me. Beyond monthly financial contributions, back in 2003 I dedicated my personal time, volunteering at the pantry every Tuesday from 9am to 2pm for approximately seven years. For the past decade, I've further served this organization in an unpaid capacity, taking on voluntary roles as treasurer and vice president, and I am currently serving as president.